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B&B Executive

Brief

B&B Executive Leadership contacted us to redesign their core presentation, enhancing engagement, accessibility, and visual appeal in alignment with their mission to strengthen global workforces through coaching and development.

Services

Brand re-fresh, Presentation, Identity, Visual Direction

Description

For B&B Executive Leadership (Bedford and Bailey), a prominent professional training and coaching company, I took the initiative to lead a rebranding project that significantly enhanced the company’s presentation and visual direction. B&B’s mission is to strengthen workforces around the globe through targeted coaching, development, and motivational strategies. They reached out to us with a clear goal: to redesign their core presentation, making it more engaging, accessible, and visually appealing for their clients.
Our strategy involved a thoughtful visual overhaul that aligned with B&B’s mission of empowerment and clarity. By incorporating a brighter color palette, we successfully increased the brand’s visibility and fostered a more inviting and dynamic atmosphere. Additionally, we restructured the presentation’s graphic elements to intuitively guide the audience through the information, which made complex concepts easier to grasp.
The revamped presentation confidently captures B&B’s essence and communicates its vision and values. With striking visuals and a strong impact, it offers clients a cohesive narrative highlighting the company’s commitment to growth and excellence. This project demonstrates how strategic design can elevate a brand’s presence and communication.
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